All posts tagged: product design

Redesigning began as a side project. I wanted to learn some new skills, improve others and, more than anything, test an idea. When I started, I worked nights and weekends and progress was relatively slow. But when it turned out that people were interested in the project, I made a concerted effort to improve and […]

Startup Lessons Learned

As background, here are some details about local news and the startup I worked on. This was the first product I truly built. I’ve advised on many others (a combination of B2B/SaaS and consumer), but typically at a higher level, like feature prioritization based on market/user research. I was never involved with the ongoing building process before. Here, I was […]

Product Design, a Roadmap to MVP

Originally posted on Medium Good product design — based on user research — ensures you build the right product TL;DR: Use product design to inform what you are building or risk a slow horrible startup death. Specifically, get the user research right at the outset (frameworks included). Founders/builders/future-self: this is a starting point for building a product. Product designers: if […]

Zillow Usability Test

My wife and I recently had a baby and have been considering buying a bigger place. There are a couple real-estate apps out there, and Zillow is one of the most well-known—but we both had some issues using it. I wondered if anyone else was having similar issues. I decided to conduct a usability test. […]